---
title: Quotation marks
description: Use quotation marks correctly in documentation.
image: https://developers.cloudflare.com/cf-twitter-card.png
---

> Documentation Index  
> Fetch the complete documentation index at: https://developers.cloudflare.com/style-guide/llms.txt  
> Use this file to discover all available pages before exploring further.

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# Quotation marks

In general, avoid the `'s` construction to show possession by an inanimate object. Doing so personifies the object.

Example: the device's address.

## Usage

Do not use `“ ” ‘ ’`, which are double or single typographer's ("curly") quotation marks. Use standard quotation marks instead.

```json
{"@context":"https://schema.org","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"item":{"@id":"/directory/","name":"Directory"}},{"@type":"ListItem","position":2,"item":{"@id":"/style-guide/","name":"Style Guide"}},{"@type":"ListItem","position":3,"item":{"@id":"/style-guide/grammar/","name":"Grammar"}},{"@type":"ListItem","position":4,"item":{"@id":"/style-guide/grammar/punctuation-marks-and-symbols/","name":"Punctuation marks and symbols"}},{"@type":"ListItem","position":5,"item":{"@id":"/style-guide/grammar/punctuation-marks-and-symbols/quotation-marks/","name":"Quotation marks"}}]}
```